{"id":19069,"date":"2023-02-10T10:10:53","date_gmt":"2023-02-10T10:10:53","guid":{"rendered":"https:\/\/www.electroluxprofessional.com\/me\/?p=19069"},"modified":"2023-02-10T10:12:03","modified_gmt":"2023-02-10T10:12:03","slug":"companys-innovation-culture","status":"publish","type":"post","link":"https:\/\/www.electroluxprofessional.com\/me\/companys-innovation-culture\/","title":{"rendered":"A company\u2019s innovation culture can\u2019t be taken for granted"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]Creating and nurturing an ethos where employee ideas are not only welcome but transformed into reality requires time, management support and resources.<\/p>\n<p>Today, an organization can\u2019t rely on heritage and reputation to maintain its success. While the win of cultivating a company hive mind helps to keep a competitive edge it also boosts employee empowerment.<\/p>\n<p>Some thoughts from Davide Benvenuti, Electrolux Professional\u2019s Innovation Hub Manager, who we asked to shed more light on how we continue to build our innovation culture.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][elx_heading text_color=&#8221;inherit&#8221;]How do we work with growing innovation culture at Electrolux Professional today?[\/elx_heading][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]We set up the Innovation Hub two years ago, with the launch of a new innovation strategy and an understanding of how we had to act as an innovation team. Part of that includes making employees feel part of the process and more proficient in using innovation tools.[\/vc_column_text][vc_empty_space][vc_column_text]We have had a solid innovation culture thanks to our heritage of products and services. Nevertheless, we also know that we must continuously challenge ourselves to improve, especially nowadays, when the speed of change is even more accelerated than in the past. If the Covid pandemic has taught us anything, it\u2019s that we must always be ready and reactive in adapting to change. For, example, an ideation event we ran at the height of the pandemic resulted in the launch of a new product \u2013 <a href=\"https:\/\/www.electroluxprofessional.com\/me\/commercial-kitchen-equipment\/safebox-hold\/\" target=\"_blank\" rel=\"noopener\">the SafeBox Hold<\/a>. We need to have the right mindset and culture to be always ready to embrace new challenges and constantly rethink ourselves.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][elx_heading text_color=&#8221;inherit&#8221;]Why does Professional place importance on growing intrapreneurship \u2013 ideas from everyday employees? [\/elx_heading][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]Because innovation is no longer just a series of siloed, one-off initiatives driven by a specific team or limited to a specific department. If only a few people are entitled to innovate, the outcomes will be limited to their knowledge and creativity. That is why we need to be open and continuously expose ourselves to new intuitions and ideas, because if we want to see what others did not before we need new perspectives.<\/p>\n<p>What\u2019s more, the workforce are the combined brains of the company and by encouraging them to be more proactive they feel more empowered. When you feel you have a voice, you are more willing to contribute and empowered employees have another gear, making a company faster and more reactive when it comes to innovation.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;19068&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][elx_heading font_container=&#8221;h3&#8243; text_color=&#8221;inherit&#8221;]Professional\u2019s OnE Innovation platform was launched to foster the company\u2019s innovation culture \u2013 how does it work?[\/elx_heading][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]We can define OnE Innovation as a shared space &#8211; a virtual agora &#8211; where innovation is the central topic and every voice matters. It\u2019s a software platform developed by the company Planbox who tailor-made the tool based on our defined needs.<\/p>\n<p>Everybody in the company can submit an idea at any time or participate in specific innovation challenges. The great thing is that the system enables peer-to-peer interaction within the community and a democratic evaluation process, so that the best ideas can be transformed into projects.<\/p>\n<p>The system enables many other functions, as an area dedicated to trends and start-ups for inspiration and a repository for selected ideas belonging to each product category and much more. There\u2019s a function that centers around suggested articles that align with the idea you are submitting \u2013 the system suggests relevant information based on that particular topic. It\u2019s a super innovative feature based on artificial intelligence that we would like to launch soon.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][elx_heading font_container=&#8221;h3&#8243; text_color=&#8221;inherit&#8221;]Tell us more about the company\u2019s most recent global ideation challenge? [\/elx_heading][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]Our aim is to run a global ideation challenge annually as well as smaller team challenges. Our first ideation event using the platform was the Sustainability Challenge and there was a lot of interest in the topic from across the company.<\/p>\n<p>We finished with over 100 ideas, which we narrowed down to ten finalists. Part of the work of the innovation team is guiding employees in how to run a compelling pitch presentation to key stakeholders. In our case, this was member of the Group Management who were equally enthusiastic in their participation and support to put resources behind the winning idea so that we can take it on as an innovation project.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][elx_heading font_container=&#8221;h3&#8243; text_color=&#8221;inherit&#8221;]What is your advice to cultivate an innovation culture in a company?[\/elx_heading][vc_empty_space height=&#8221;16px&#8221;][vc_column_text]Don\u2019t take innovation for granted. It doesn\u2019t happen overnight and you need to design a process and create the right team to nurture innovation as well as the backing and support from management.<\/p>\n<p>We know it\u2019s not so easy to share your ideas especially if that\u2019s not your job. Say you work in Finance \u2013 no one will ever ask you about a product idea. So, it\u2019s about keeping the conversation going; ensuring employees are active and sensitive to changes happening in the world and that they feel empowered and have a safe space to share ideas.<\/p>\n<p>Finally, change the perception of failure. It\u2019s too often associated with a negative outcome but in innovation you want to fail as soon as possible in order to find the right direction, learn and improve.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]Creating and nurturing an ethos where employee ideas are not only welcome but transformed into reality requires time, management support and resources. Today, an organization can\u2019t rely on heritage and reputation to maintain its success. While the win of cultivating a company hive mind helps to keep a competitive edge it also boosts employee empowerment. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":19067,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,105],"tags":[],"class_list":["post-19069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation","category-sustainability"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Company\u2019s innovation culture can\u2019t be taken for granted | Electrolux Professional<\/title>\n<meta name=\"description\" content=\"Creating and nurturing an ethos where employee ideas are not only welcome but transformed into reality requires time, management support and resources.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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